2023年6月10日，在山东省荣成市那香海景区，一场盛大的旅游文化节在此启幕，市民和游客们逛夜市、赏表演、喝啤酒、品美食，尽享夏夜休闲好时光。当地文旅部门以“音乐文化引领地、文化创意新高地、文旅融合示范地”建设为抓手，不断探索文旅发展新模式，创新文旅产业新内容，成功打造旅游文化节这个“音乐+旅游”的新“夜”态，引爆当地夜间经济消费的新热潮，同时做足做好“旅游+”文章，让广大市民和游客可以体会到夜购、夜食、夜游、夜秀等多主题的夜间经济活动，进一步刺激当地夜市经济发展和旅游市场繁荣。
On June 10, 2023, a grand tourism and cultural festival was launched in the Naxianghai Scenic area of Rongcheng City, Shandong Province. Citizens and tourists visited the night market, watched performances, drank beer, tasted food, and enjoyed the summer night leisure time. The local cultural and tourism department takes the construction of "music culture leading, cultural and creative new highland, cultural and tourism integration demonstration site" as the starting point, constantly explores new models of cultural and tourism development, innovates new contents of the cultural and tourism industry, successfully creates a new "night" state of "music + tourism" tourism cultural festival, detonates a new upsurge of local economic consumption at night, and does a good job of "tourism +" article. So that the general public and tourists can experience the night shopping, night food, night tour, night show and other multi-theme night economic activities, further stimulate the local night market economic development and tourism market prosperity.
